Project: PR examples (templates/proformas)

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arsharpe
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Project: PR examples (templates/proformas)

Postby arsharpe » Wed Jun 20, 2007 9:18 pm

I thought that it might be useful to collect good examples of PR emails, etc. so that it is available to everyone and we can continuously improve it.

Request to Motorola to consider charging points at work
From: Sharpe Robert-BRS01C
Sent: 25 May 2007 14:24
To: Gough David-WCDG05
Subject: Motorola and <Landlord> supporting green issues.

Hi David,

Now that the impact of global warming is becoming more and more important, responsible companies and individuals are taking action to minimise their impact on the environment.

Electric cars are an easy and inexpensive way of showing that we all care, with the added benefit of reduced costs (e.g. no road tax and about 1/3 cost of fuel bills).

Most common electric vehicles have a limited ranged of about 40-50 miles on one charge and there are several people in my immediate department that are interested in considering such a vehicle for commuting. I am sure that there are other people on Motorola (Chineham) that would consider using such a facility once they realise how practical it is.

Given the recent advances in practical electric vehicles like the currently available Citreon Berlingo Electrique, Micro-Vetts Doblo' Electric People and recent trials of the new Electric Smart Car (See spec) by several local authorities and large companies, commuting using electric cars is practical here and now.

This is a great opportunity for Motorola and <Landlord> to again contribute to local/global issues by providing charging facilities at or near our site.

This charging service would be so cheap to run that it could be provided free (costing about £1 per charge) or paid for by the employee. If the facility was made public (i.e. outside of a given site) and provided high power outlets (e.g. 62 & 150 Amp supplies) then it would be a key charging point in the southern central UK (see Public Charging Facilities) further raising our profile.

If you need any other information, please do not hesitate to contact me.

Regards,
Rob

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floydster
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Postby floydster » Wed Jun 20, 2007 10:19 pm

Brilliant.

I'm putting a case together to send to the newly formed green department in the company I work for.

Does anyone have any idea how many EVs are registered in the UK? A breakdown of EVs per city would be even better. I know it's a big ask.

Floydster
I know I'm in my own world - it's OK, they know me here.

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aminorjourney
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Postby aminorjourney » Thu Jun 21, 2007 5:31 am

Hi Rob,

That's great.

Are you sending it as a personal email or on behalf of the BVS? If it's the latter we need to collaborate so that the same image is generated throughout the BVS - which is one of the things I'm working on as press and PR Officer.
Nikki Gordon-Bloomfield

EVangelist and Media Relations Coordinator, www.ZeroCarbonWorld.org
Host, www.transportevolved.com

http://about.me/aminorjourney/bio

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MB
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Postby MB » Thu Jun 21, 2007 9:28 pm

floydster wrote:Does anyone have any idea how many EVs are registered in the UK?



I don't know, but it has been estimated that over 30,000 electric bikes have been sold in the UK since 2000.

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qdos
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Postby qdos » Thu Jun 21, 2007 11:51 pm

MikeBoxwell wrote:
floydster wrote:it has been estimated that over 30,000 electric bikes have been sold in the UK since 2000.


I'm amazed it's that high. If it's true that this is the sort of figure then surely we can get a lot more folk to join the BVS. We do seem to be lacking much input on the bike front. Surely we can rattle someone's cage to help make some bike orientated postings. Any volunteers ????

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floydster
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Postby floydster » Mon Jun 25, 2007 9:03 pm

floydster wrote:I'm putting a case together to send to the newly formed green department in the company I work for.
Floydster


:cry:

I'll keep pushing, I've been lucky enough to be noticed by a couple of the "big boys" recently.

Any information on how to have charging points installed would be appreciated. I know the information is in a few of the heads of this forum. BTW the company I work for made £10Bn last year, this response has come from the first scum bag who read my email.

The response;

Thanks very much for your comments and your enthusiasm.

As for the idea of offering charging points at our facilities for the
public, this is a great idea in practice however I doubt that the
practicalities would stack up. Firstly I'm not sure how many branches have
the access available for such a thing, it's a long way out of our core
business and would require new specialist staff to ensure high service
levels are maintained. Also and more importantly we don't actually own many
of our sites and the landlords are unlikely to allow anything that was
radically outside the contract.
I know I'm in my own world - it's OK, they know me here.

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ChrisB
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Postby ChrisB » Mon Jun 25, 2007 9:38 pm

Well done for trying Floydee, but then I did wonder if this was the sort of reply we are likely to get.

The only way is if its going to make them money or give them some sort of large gain :roll:

One thing Rob about your letter I picked up on, was the bit that says 150amp supply etc :shock: , I feel that this is more likely to scare of potential companies than attract them. Even a non techy can see something thats likely to need 150Amps isnt going to be cheap to install :shock: or even run :shock:
But by saying something along the lines of a domestic waterproof 13amp socket is much better. Most peeps can understand what a 13amp waterproof socket is likely to entail :wink:

ChrisB
I reject reality and substitute my own !!!!!!

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aminorjourney
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Postby aminorjourney » Tue Jun 26, 2007 5:47 am

Floydee,

I think this kind of response is indicative of a petrol culture. I hope that we can help change that with the BVS. I think perhaps the Committee need to discuss the charging points and how to get them at the next meeting.
Nikki Gordon-Bloomfield

EVangelist and Media Relations Coordinator, www.ZeroCarbonWorld.org
Host, www.transportevolved.com

http://about.me/aminorjourney/bio

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floydster
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Postby floydster » Tue Jun 26, 2007 8:02 am

aminorjourney wrote:I think perhaps the Committee need to discuss the charging points and how to get them at the next meeting.


A few questions: -

What was required to have them installed in Bristol?
Who owns them/pays for their upkeep?
Who pays for the electricity?
How often are they used?

Thanks, Floydster
I know I'm in my own world - it's OK, they know me here.

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timpootle
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Grants available

Postby timpootle » Tue Jun 26, 2007 1:53 pm

http://www.energysavingtrust.org.uk/fleet/technology/fundingandgrants/

This is a government scheme to encourage charging facilities. Sounds like just what you need to tip Motorola into action, Robert ;-)
Tim Crumpton


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